​Army: The origin of the corporate management philosophy

To persuade or dissuade a few from something, is very easy; for if words are not enough, you can use authority and force: but the difficulty is  to take away a sinister idea from a multitude, whether it may be in  agreement or contrary to your own opinion, where only words can be used,  which, … Continue reading ​Army: The origin of the corporate management philosophy

Knowledge cannot be inherited or bequeathed

Upward Mobility in a Career The knowledge society is  the first human society where upward  mobility  is  potentially unlimited.  Knowledge differs from all other means of  production  in  that it cannot  be inherited  or  bequeathed.  It  has  to  be acquired anew  by  every  individual, and everyone starts out with the same total ignorance.  Knowledge has … Continue reading Knowledge cannot be inherited or bequeathed

Using analytics to revolutionize the marketing culture

The most significant culture shift today for marketing teams is adopting an analytical marketing approach. Change has been forced on us, due to the steady creation of new digital channels that have affected customer expectations. The problem is that while marketers are thinking differently about their data, in many cases they’re not acting differently based … Continue reading Using analytics to revolutionize the marketing culture